brands

Filmmaker works with Jack Daniels to explore issue of musicians ‘selling out’ 9

Google tops list of strongest brands 1

Outbrain tightens rules on overly commercial content marketing 6

Kanye West: Empower the best content creators or fuck you 10

‘I’m here to rescue my ratings’

‘The Hoff has eclipsed David Hasselhoff’ admits actor

Brands that don’t think about sharing will be left behind 1

Answers for Adam: Should marketers ignore what consumers want? 16

Blogger agency The Remarkables Group launches joint venture to amplify reach 10

Majority of industry workers ‘lack digital competence’ claims new report 7

Why brands can do better journalism than publishers 18

Mumbrella360 video recap: The lucrative mobile/social conversations brands are missing

Mumbrella360 video recap: How Cadbury made the world a little bit more joyful

Do I need Pantene to tell me not conform? 14

Mumbrella360 video recap: What does your brand sound like?

Aussie music sought by major brands, ad agencies and Hollywood 1

A worthy pledge or just another marketing campaign? 3

Selling out 1