IAB Australia

Nielsen and IAB stalemate sees clients take to Twitter to share digital rankings

IAB finds programmatic DOOH uptake grew during 2020 despite COVID

Carsales joins IAB Australia Board

Aussie digital ad market remains buoyant in Q1 with $2.88bn in spend

IAB refuses to endorse Nielsen’s new Digital Media Ratings methodology

IAB to start tender process for online measurement services

Media investment in streaming audio dips as IAB encourages collaborative buying

Google commits to removing identifiers from Chrome – for good

Digital advertising surges in Q4, grows 2% in CY20 despite pandemic

Seven’s Nicole Bence appointed chair of IAB Australia board

Digital video now fastest growing advertising segment, up 41% in Q4 2020

Top 10 digital owners in Australia reach over 50% of population, says Nielsen

IAB figures show 11.3% recovery for digital advertising in Q3

Playground Xyz and Are Media win inaugural IAB MeasureUp Awards

IAB announces new digital advertising resources for Aussie publishers

Online advertising market reports $9.1bn in spend for FY20 as Q2 declines 12%

‘Landmark’ programmatic investigation finds almost 50% of ad spend disappears before reaching publishers 13

IAB expands board with executive tech council representation 1