IGA

IGA launches new value campaign spotlighting surprising prices

The retailer has unveiled a new campaign with Special that challenges perceptions around value at local IGA stores. The announcement: IGA has just unveiled a new value campaign, Can’t Believable Prices, in partnership with Special, tapping into the simple truth that new custo...

Get the latest media and marketing industry news (and views) direct to your inbox.

Sign up to the free Mumbrella newsletter now.

"*" indicates required fields

 

SUBSCRIBE

Sign up to our free daily update to get the latest in media and marketing.