influencer marketing

Why the Native Advertising Institute is wrong about the Best Influencer Marketing Campaign Award 4

Your press release is my spam 17

Nestle uses live influencer posts to launch Nestle Gold Organic coffee 2

How social media sports platform 20Four is giving athletes a bigger slice of the sponsorship pie

Influencer marketers could learn a thing or two from direct mail 5

It’s about time influencer marketing grew out of its teething phase 2

What Instagram killing #ad really means 8

Magnum & Co appoints Amber Dermoudy to head of social and digital

Former national rugby star’s influencer agency HooZu adds video production unit

Magnum & Co launches influencer marketing offering Magnetic

One Green Bean’s Crowd Atlas rebrands as Co-maker

Natalie Giddings takes stake in influencer agency The Remarkables 1

Tech, community management and future of influencer marketing on the agenda at CommsCon

Marie Claire launches fashion influencer network The Style Set

Influencer tech platform Tribe eyes international expansion entry after $5m capital raising 3

Social Soup partners with Quantium to provide in-store sales measurement of influencer campaigns

Nuffnang MD Felicity Grey departs after almost three years 1

Content is the key influencer marketing metric, not reach, says agency 5