Kraft

Vegemite renames itself ‘Australia’ in build up to Australia Day 19

Kraft and Smiths to launch Vegemite-flavoured chips 14

Mumbrellacast: The Walkleys; Gillard and The Oz; Tontine’s Effie win; Red faces at Qantas; Droga5 and Kraft; The Hamster Wheel

Droga5 wins place on Kraft roster 5

Mumbrellacast: Anti drinking down south; Greenpeace attacks; Cadbury and Kraft roster; magazines for the masses; Chasing the Royals

GPY&R Cadbury’s Favourites campaign introduces new line ‘What to bring when you’re told not to bring a thing’ 16

Kraft set to cut its ad agency roster to three 1

Vegemite launches version 3.0 11

Cowan appoints Sue McKenzie

Nestle and Kraft fall foul of ASB rules on advertising to kids

Clem’s Peter Randeria moves to JWT

Happy Little Vegemites are back again 9

25 mad complaints to the ad standards board 37

Kraft launches first campaign for Vegemite Cheesybite since rename 3

Marketing disasters: Westpac’s monkey business tops 2009 list 19

Fonterra’s milk brand gets public to vote on new flavour 5

The Vegemite conversation is so Wednesday 1

From the people who brought you iSnack 2.0: Kraft’s Philadelphia sponsored Hey Hey Reunion’s black faces 55