Mat Baxter

Mutinex launch new market mix modelling platform

Ex-Dentsu Media CEO joins Mutinex 3

Why principal media deals work against clients, not for them

If transformation was easy, everyone would do it’: New Mutinex CEO Mat Baxter on why adland is stuck in old models

BotW: Amazon joins the fight for video ad dollars; a damp election campaign launch; and the Naked legacy

Mutinex announces Mat Baxter as new APAC CEO 2

‘To make sh*t happen, you need to excite people’: A few things I learned at Naked 1

‘I am proud to work for Seven’: CMO Mel Hopkins defends network 12

Aussie managing director set to leave IPG’s Huge following Mat Baxter departure 1

Mat Baxter steps down as global CEO at Huge 1

Mumbrellacast gets a refresh

Baxter’s back: Huge global boss relocates to Australia 2

Mat Baxter-led agency Huge launches LIVE AI tool

New agency models need to go beyond talk, says local Huge boss

‘We follow the revenue’: Mat Baxter happy to ‘eat humble pie’ on local launch backflip

What would a blockbuster merger between Seven West Media and HT&E look like?

Mumbrellacast: Will Google push back on its defamation ruling? Plus, Mat Baxter

Mat Baxter on why Huge has done away with the ‘boring’ office 7