Seven was the second cab-off the rank for the 2022 TV networks upfronts, which saw its key tentpole primetime formats return to screens, while some formats were back after a break, others are getting a major shakeup. Here, Mumbrella speaks to a range of media buyers about whether the elaborate reveal of what’s in store meets the mark when it comes to the number one focus – content.
Media buyers dissect Seven’s upcoming content slate and tech improvements
