OMA

OMA adds Scentre Group, Hivestack and Tonic Media Network as new members

IMAA partners with ThinkTV, CRA, OMA and Boomtown for industry initiatives

Outdoor industry launches new initiatives at Out-Front

Mumbrellacast: Talkback dominates radio ratings again, brands finding their voice and a new sound for Mumbrella

OMA neuroscience study finds digital delivers 63% more impact that classic OOH

Mumbrellacast: Mike Sneesby’s first Nine financials, Qantas pushes vaccines so we can ‘Fly Away’

OMA reports OOH industry revenue up 22.1% in 2021 first half

The OMA welcomes another 3 members

OMA members launch $1m Outdoor Missing Persons campaign

Outdoor revenues rise as DOOH takes on more spend

Ooh Media’s Cathy O’Connor on tackling the challenge of digital measurement

Verizon Media DOOH panel explores regulatory barriers behind MOVE 2.0 rollout

OMA reports 2020 losses, $92m of donated inventory

Major OOH players shut down speculation over commitment to OMA’s MOVE 2.0

OMA’s Creative Collection competition 2021 winners announced

OMA welcomes newest member Val Morgan Outdoor

OMA members lend OOH assets for RSL’s Anzac Day initiative

OOH industry revenue down 24% but OMA hails March turnaround