Programmatic

MiQ nabs Seven West Media digital manager to drive South Australia expansion

Are Media makes senior hire to drive programmatic trading

Retail out-of-home provider Shopper Media Group rebrands as Shopper

Seven’s Magnite partnership to give programmatic buying ‘new flexibility’ at the Olympics

Dentsu partners with Integral Ad Science for Australian-market first

Vistar Media reports programmatic OOH spend up 265% in 2020

VMO expands audience measurement capabilities with DART R&F

‘Landmark’ programmatic investigation finds almost 50% of ad spend disappears before reaching publishers 13

News Corp unveils cost-per-completed-view solution for programmatic video 11

VMO appoints Braden Clarke as programmatic director to lead digital offering

Group M’s Xaxis completes Australia-first programmatic super roadblock 14

IPG’s Cadreon launches solution to extend reach of Facebook and Instagram ads 1

55% of Australia’s digital media this year was programmatic, but growth will be hindered by privacy and supply chain concerns

Feeling the pinch: Out-of-home’s next opportunity to evolve 7

Former Path51 MD, Simon Larcey, launches Viztrade programmatic advertising startup 2

Marketing hacks beware – the days of dodgy programmatic are almost done 1

Ad spend continued to slump in November, says SMI 1

Bandersnatch: Programmatic product placement could be just around the corner for Netflix 5