Reckitt Benckiser

ACCC claims Nurofen fine an ‘inadequate deterrent’, appeals decision

Reckitt Benckiser fined $1.7m for misleading claims about Nurofen’s ‘pain specific’ relief 4

‘Formidable’ Amazon’s entry to Australia would improve etail across board say retailers 5

Nurofen forced to pull pain specific products, claims it did not set out to mislead consumers 8

ACCC targets Reckitt Benckiser alleging false and misleading packaging claims on Nurofen 4

Klick Communications appoints new social media director

ZenithOptimedia retains $81m Reckitt Benckiser 12

Nurofen told to withdraw ad claims about ‘targeted relief’ 21

Louie the Fly hijacks ad for sister brand Aerogard 9

Durex lube ad okayed by ad watchdog 6

Val Morgan develops digital coupon dispenser for Vanish Napisan

Strepsils and Lemsip unite in fight against man-flu

First Masterchef sponsors announced 3

Reckitt Benckiser hands Holler digital activations account

Aerogard’s ‘paedo’ in Speedos; and Jeep’s crossdressing dog 18

Louie the Fly campaign killed off early after plant closure backlash 27

Mortein targets 250,000 votes to save Louie the Fly 169

Euro RSCG launches ‘Smart relief’ campaign for Nurofen