Roy Morgan Research

Roy Morgan signs up Effective Measure

Consumer confidence highest since February 6

Masterchef has the most optimistic viewers, suggests research 1

Read all about it (but you may struggle to hear all about it) 4

Public’s favourite Super Bowl ad is mini Darth Vader 4

Young Aussies watch nearly 15 hours of TV per week 22

Five do battle for online audience measurement 3

Ford has highest advertising recall 6

Ipsos gets the Newspaper Works readership gig 1

Media agencies accuse magazine industry of “lack of interest” in improving transparency

News Ltd reveals readership details of newspaper sections 25

Morgan hits back at Hartigan comments over readership survey 1

Fairfax and magazine body both pull out of print readership project 7

Research row as TV claims to be number one after all 3