telco

The telco ‘triple play’ wars and not subscription video services will reshape the media landscape 8

Ricky Gervais records new ad for the ‘marketing nerds at Optus’ in the bath on his phone 18

Why Telstra TV will eat Foxtel 5

Telstra starts Apple Music push after quietly ditching its music streaming service Mog 1

Virgin Mobile accuses rival telcos of milking consumers amid confusion of the value of data 4

Marketing is the penalty of having a poor product says Amaysim founder and CMO 12

Virgin Mobile reworks pre-school song for double data and data rollover campaign 3

Former Vodafone marketing head Kim Clarke takes chief customer role at Energy Australia 4

Optus’ location services fail 15

Field of media and creatives agencies line up for a place on the $49m Optus pitch 3

New Vodafone CMO takes fight to rivals in bid to break ‘monopolistic’ Australian market 9

Vodafone kicks off new marketing push with first work from Cummins and Partners 1

Optus names customer head Vicki Brady as managing director of marketing and product

Optus to offer free six month subscriptions to Netflix as streaming war heats up 2

Bondi Hipster Christian Van Vuuren directs film noir themed campaign for Virgin Mobile

Telstra adds Clemenger BBDO Sydney to agency roster 11

Stan announces mobile deal with Vodafone 5

Telstra introduces 4GX with slow motion ad using Queen soundtrack