Mumbrella invites the industry’s most senior creatives and strategists to offer their views on the latest ad campaigns. This week: Naked Communications’ head of strategy, Lucielle Vardy and Henry Innis, Y&R’s engagement strategy director, give their views on Vegemite’s clean and simple ad, Westpac’s missing product link, Bonds’ strategic ad and Lynx’s flawed execution.
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Campaign Review: Westpac's ineffective advertising and Vegemite's culturally relevant ad
