Federer’s grand slam tennis win pulls 2.772m, beating I’m a Celebrity debut

The Australian Open final between Roger Federer and Rafael Nadal drew an average metro audience of 2.772m, triumphing over the season premiere of I’m a Celebrity Get Out of Here!, which achieved 1.103m. The reality TV show introduced its celebrity line-up including Tom Arnold, Casey Donovan and Natalie Bassingthwaighte for the first time last night.

Off the back of the epic Tennis battle last night Seven achieved a massive audience share of 50.6%, beating Nine’s 12.4% and Ten’s 13.1%.

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