The Sydney Royal Easter Show appoints comms partner
Humann is set to deliver work for the Sydney Royal Easter Show next year.
Humann Communications has been announced as the creative activation and press office partner for the Sydney Royal Easter Show.
The partnership will see Humann spearhead an integrated PR program aimed at solidifying the Easter Show’s presence within New South Wales’ culture. The program also seeks to engage new audiences and further cement loyalty among families who are show regulars.
“Our role is to bring modern earned storytelling that builds relevance for today’s audiences while honouring the 200-year spirit at the heart of the show,” Humann’s general manager, Seon Peberdy, said in a media release.
