Events News

The winners of the 2025 Mumbrella Travel Marketing Awards have landed

August 28, 2025 8:52

Mumbrella has officially named the winners of its 2025 Travel Marketing Awards.

Klook Australia and New Zealand won two awards on the night — Best Celebrity or Influencer Campaign and Social Idea of the Year — for its Fandom Tour initiative — a campaign that leveraged “fandom-fuelled travel” to generate over 14 million organic social media views and boost site traffic by 85%.

The 2024 winner for Travel Marketing Team of the Year, Crystalbrook Collection, won Best Use of Data thanks to its guest insight framework and NPS system.

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Matthew is the editorial assistant at Mumbrella. He joined the company at the end of September 2023.

Topics
Contiki Crystalbrook Collection Havas Red Intrepid Travel Klook Mumbrella Travel Marketing Awards Mumbrella Travel Marketing Awards 2025 Tourism Tasmania
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