Ad wrap: Streets’ talking Cornetto; Air NZ’s destinations; William Hill’s tennis ball; Audi makes ‘everything possible’
Mumbrella looks over some of the latest campaigns to hit our screens.
A new campaign for Streets features 50 different videos led by a talking Cornetto that specifically targets user groups based on their interests. The ‘Goodbye Serious’ campaign was made in partnership with Google, Phd and DDB, and aims to entertain those interested in areas such as politics and sport with a light-hearted skit to give them a break from their day-to-day routine.
The tongue-in-cheek campaign is a similar initiative to Streets’ outdoor ads featuring Gaytime and Bubble O’Bill which launched early last year.
Please somebody tell me what I can bet on in February. It’s too early for AFL. I need my fix. Especially before the Government reforms gambling advertising in 2043.