‘Building on our global leadership position’: OMD Worldwide launches new positioning and brand refresh

February 10, 2025 10:08

Media agency network OMD Worldwide has taken on a new brand positioning, designed to send a new message to marketers.

The positioning – ‘We Create What’s Next’ – was launched last Thursday at a global town hall that was livestreamed to over 100 countries and the 14,000 employees based in them.

The Omnicom Media Group company’s new positioning comes with a refreshed brand, backed by Canva, that contains a new take on its red logo.

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Matthew Leong

Matthew is the editorial assistant at Mumbrella. He joined the company at the end of September 2023.

Topics

George Manas Laura Nice OMD Worldwide Omnicom Media Group Sian Whitnall

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‘Building on our global leadership position’: OMD Worldwide launches new positioning and brand refresh

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