Coca-Cola champions inclusivity with latest ‘Share a Coke’ campaign

In the latest rendition of the ‘Share a Coke’ campaign, Coca-Cola wants everyone, even dogs, to feel included.

The TVC launching the campaign, created by Ogilvy, shows a dog searching through ice buckets, Eskys and fridges for a Coke bottle that matches his name.

The return of the ‘Share a Coke’ campaign will be the first time every Australian is given the opportunity to share a Coke, with shopping centres kiosks and an e-commerce store allowing people to personalise cans or a glass bottle.

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