Drumstick celebrates road trips for new range and campaign
Ice cream brand Drumstick is raising awareness of its new Road Trippers range with a fresh campaign from advertising agency Sickdogwolfman.
The work marks the next stage of Drumstick’s “Classic” platform, which the brand launched in mid-January.
Shot by The Producers, the 30-second film follows a family driving through a cornfield, as the father stubbornly refuses to admit they’re lost.
