Morning Update: Kmart’s ‘Jingle Bellies’ Christmas ad; ‘Kick the Habit’ campaign wins at Singapore’s Hall of Fame Awards

Mashable: Kmart’s ‘Jingle Bellies’ ad is a fat load of fun

“Santa’s belly’s got nothing on Kmart’s Joe Boxer men.

In its new holiday ad for its branded boxer collection, Kmart employs a group shirtless, pajama-clad men to use their bellies (that shake like bowls full of jelly) as the percussion accompaniment to “Jingle Bells.” The ad is appropriately named “Jingle Bellies.”