Navigating AI implementation into your business
From fraud detection technology to customer service chatbots, artificial intelligence (AI) is undeniably reshaping organisations. However, is it a genuine driver of innovation for businesses, or are they merely adopting it for the sake of appearances? Mumbrella’s Rosie Drew explores.
AI can revolutionise operations. It can improve customer relationships, streamline recruitment processes, cut costs, and increase productivity across the board.
If programmed correctly, it has the power to do a lot of the heavy lifting, saving both time and resources. But how many businesses are dipping their toe into the waters of AI without a clear understanding of its implications and how it aligns with their strategic goals?
These are questions examined in the just-released Sefiani and Clarity Global AI’s Value(s) Report.
Gina Joseph, chief strategy officer of VentureBeat, asked businesses to consider: Are you really grasping what it means for your organisation, how it’s benefiting [you], and how it’s benefiting the people you’re looking to serve?
