Coles

Coles names new PR agency

AI, arrival of Amazon and Woolies’ loyalty drive to be addressed at Mumbrella’s Retail Marketing Summit

The Year In Review: major media account moves of 2016

Year In Review: May – Shapemageddon; Fairfax upheavals; UM’s worst week

Marketing science, supercharging sponsorships and VR & AR the latest topics revealed at the Retail Marketing Summit

Ad rate negotiation: Bob Miller style 2

Coles to change the way it counts unsold magazines in move set to impact circulation figures 3

Dawn French reprises role as face of Flybuys in campaign to launch Velocity deal 1

Evolve wins Outstanding Service Awards for Coles customer feedback

Coles goes down down with finger ridin’ chicken 12

Coles parts ways with UM picking OMD for its media account 11

Woolworths, the tactical ad people 1

IPG Mediabrands out of SMI: why did they quit and what could it mean for the industry? 1

Ricky Gervais’ love of telcos travels borders 3

Pitch Watch: Coles, Tourism Australia presos; Pfizer consolidates media; new pitches for MYOB, Pic’s Peanut Butter, Goodman Fielder 1

Woolworths’ Homebrand bites the dust as retailer works to turn its fortunes around 10

Coles Supermarkets dramatically slashes spending on newspapers and magazines 13

Coles programmatic pioneer joins Signal as FlyBuys moves to people-based programmatic 4