Marketing

The ABCs of hijacking the news with spin king Ryan Holiday 5

Popcorn X wins Sydney Winter Festival

Woolworths looks at paying ‘compensation’ to agencies in $240m media pitch 6

Media agency exec turned entrepreneur: ‘Media firsts are not innovation’ 12

eBay rolls out integrated campaign targeting screen savvy online shoppers on Sundays 2

Facebook announces expanded video ad capabilities

No ‘cookie cutter’ approach for talking to women warns Deborah Thomas

CIOs and The shotgun wedding marketers have to have 

Audience fragmentation and the internet are not a threat say free to air network execs 8

Buzzfeed: You can be harsher with Aussie audiences than in the US

Economy experts says budget was ‘great for Google’

McDonald’s horrifying mascot “Happy” gets the horror movie treatment

AIMIA nominations now open for new committee appointees

Catalogue awards extends entry deadline

Noisy Beast picks up Armor All full service account

New magazine on gluten free food launches

While journalists were the victim of the Watch Dogs stunt it is PRs who will suffer 8

UM appoints Matt Scotton Strategy Director of Sydney Operations 5