GroupM's Wavemaker has collaborated with L'Oreal's Maybelline New York for an out-of-home (OOH) campaign that emphasises the fact that when it comes to mascara, length really does matter. The campaign is for Maybelline's Sky High Mascara - the leading mascara brand in the Australian...
1
L'Oreal and Wavemaker join forces for showstopping mascara campaign