Programmatic

CNN looks to new pillars and digital to drive audience and lure brands 1

Gumtree drives hard into programmatic with launch of Gumtree Media

Anypoint Media partners with SpotX to bring addressable linear TV ads to Asia

Morning Update: it’s E-cup day for men; Yahoo video growth slows; Tesco busted for ‘fake farm brands’

New Cadreon platform markets digital catalogues programmatically

Nine sales boss calls for industry-wide trading platform for TV and digital ads 2

The car dashboard will be the next battleground in radio wars warns Carat investment boss 1

Younger marketers ‘too focused on digital’ and pace of tech change ‘a worry’ 4

Commercial Radio Australia set to announce tender winners for first stage of programmatic push

Start-up Advvy aims to revolutionise media trading with new platform Unibrief

AOL’s Phil Duffield on programmatic TV, Huffpo and transparency in digital

‘Transparency debate risks being a broad-brush on the industry’ warns Interpublic global CEO

Lenovo global digital boss: too many marketers are paying to reach the wrong online audiences 5

The art of taking it in-house: Ed Smith on Foxtel’s digital/programmatic journey 3

Programmatic targeting… for dummies 6

Why programmatic platforms will never be equal across media in the foreseeable future

Vox Media boss claims other publisher’s rush for scale is diminishing quality of their products

Coles programmatic pioneer joins Signal as FlyBuys moves to people-based programmatic 4