Henry Innis, founder of Mutiny, will speak at Mumbrella MSIX (Marketing Sciences Ideas Xchange) on February 20 in Sydney with Dr Seyed Lajevardi, Mutiny’s chief technology officer, to reveal how to predict commercial returns on marketing activity. Innis and Lajevardi will provide real...
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MSIX to feature Mutiny founder Henry Innis on predicting ROI and Professor Gayle Kerr on the creativity impairment effect