Mumbrella invites the industry’s creatives and strategists to offer their views on the latest ad campaigns. This week, The Hallway’s Jessica Thompson and Saatchi & Saatchi’s Jack Gilbert offer their views on Virgin Australia’s public call for government intervention, HBF’s message of ‘everything’s going to be alright’, Furphy’s nostalgic brand platform and Cadbury’s heartwarming Easter campaign.
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Campaign Review: Virgin Australia's plea for help and Furphy's 'extremely campaignable idea'