TBWA Melbourne wins NAB creative account
NAB has moved its creative account to TBWA Melbourne following a review as first flagged by Mumbrella earlier this year.
TBWA has won the pitch over incumbent agency Clemenger BBDO Melbourne, ending a 15 year partnership between the bank and the agency.
TBWA has won the account just months after losing the creative remit for one of the other ‘Big 4’ Australian banks, ANZ, when it moved its account across town to Special Group Melbourne.