Campaign

Samsung melds uplifting lines from national anthems for Olympics campaign via Leo Burnett

Lee Lin Chin encourages you to ‘play with your selfie’ for the Olympics 2

New Zealand’s Southern Alps tell stories of ‘snow addiction’ in bid to lure Aussie skiers

Rexona creates mockumentary about Barry Ogden, a man unaware of his BO problem 1

Lindeman’s launches global campaign focused on ‘smile stories’ 2

AAMI pulls ‘insufferable’ recorder ad after social media backlash 14

A very Twisties live stream 2

James Cameron and wife star in Tourism New Zealand campaign 1

Telstra pulls ad promoting ‘Olympics on 7’ app amid legal threats

Woolworths celebrates the Sunday roast in first brand work from M&C Saatchi 12

Toyota’s ‘sexist’ Kluger ad takes a year to offend 9

Film fan recreates scene from 16-year-old film from memory for MIFF campaign

Ad Wrap: Honda chases dreams, Air New Zealand reunites families, IGA price matches groceries 1

#FakeTradie v Stoner Sloth: which bad ad achieved the biggest social buzz? 2

Vinnie Jones stars in Optus ‘education’ push to explain EPL content 1

Y&R NZ’s winning run continues with McWhopper taking Grand Prix at Cannes

WPP Olympic campaign calls on Australians to ‘Live the Dream, Love the Team’

Harley-Davidson launches social media campaign to capture younger market