Coca-Cola’s global ‘One Brand’ strategy now includes a custom typeface. Uberbrand’s art director Chantel de Sylva unpacks the meaning behind it all.
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Why we should care about Coca-Cola's new font
Coca-Cola’s global ‘One Brand’ strategy now includes a custom typeface. Uberbrand’s art director Chantel de Sylva unpacks the meaning behind it all.
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