Marketing

Problogger is Australia’s top blogger 35

DR MUMBO: A bad eggsample; Maths with B&T: Is going to Cannes more important than saving jobs? 6

GOODLINX: Anti-social media; See the new Earth Hour TVC; The future of papers; Don’t blame me, I’m just a blogger 2

Photon writes down DBS investment but flags healthy growth for group 3

TODAY’S PAPERS: Secrecy over readership plans; Is Mitchells on the Vodafone list?; Freeview confusion 4

GOODLINX: Goodby’s awards hell; Freeview stumbles; Death and PR; Mia on mag covers

STW stays positive despite reduced profits and asset writedowns

Seven rules the ratings, and takes the lead for the week

DR MUMBO: Gleater, the social media web site that doesn’t exist 4

White Agency hires new Melbourne MD

Bye, bye Bush; hello award for Veet ad 1

Youth mag Vice launches creative agency Virtue 7

Rafters wins the night for Seven in the TV ratings

Mumbrella Masterclass to focus on social media 16

Hyro and Blue Freeway continue the fight 7

COMMENT: Why can’t the MPA and Publishers Australia get it on already? 24

Cricket thriller takes Nine to ratings win

TODAY’S TRADE PRESS: MPA is dead; Nielsen set for online monopoly; Sponsorship loses out