Marketing

ABC defends its use of paid Google search after criticism it damages commercial rivals 8

Why the ABC does not apologise for marketing its content 27

SingTel chief commercial officer Michael Smith lands top marketing role at Tabcorp 5

AMI winners stress importance of digital and social marketing

Bankwest highlights business banking division with ‘In Good Company’ campaign

Vie Marketing and Nick Baker get top AMI gongs as Lorna Jane founder takes outstanding contribution award

Responding to Goodby: Deeper client knowledge gives better results 4

Pandora launches artist marketing data platform in Australia

Crowne Plaza Hotels likens business travellers to athletes in push for corporate market

Fear of failure holding back innovation, TBWA global chairman warns 1

Tourism Australia chief marketer eyes roles in media, publishing, tech industries 4

Tourism Australia chief marketer Nick Baker to quit in January 1

AANA partners with MEC and Sky News to raise profile of marketing

Qantas names Emma Kearns as new head of marketing after two-year stint at Jetstar 11

ADMA names finalists for young marketer and young creative of the year competitions

MasterCard takes online payment battle to PayPal with launch of MasterPass campaign

Rexona aims to deepen relationship with consumers in fitness push with Adam Goodes

What your client might not be telling you 27