Nielsen

Wearables an ‘untapped source for marketers’, says Nielsen report

Ten’s Thursday night win leaves it tied with Seven for ratings week share

Holding together the big tent: The many challenges facing the IAB’s new CEO

Politics and statistics: Will we get a new era of digital leadership with our new digital rankings? 6

Nielsen launches combined mobile and desktop audience numbers and reveal audiences for social sites including Twitter and Snapchat 11

Pitch Watch: Coles media pitch formalised; AFL media moves from Mediacom to Vizeum 5

The whole industry should be worried about OzTAM’s digital ratings backflip 3

Music streaming players Spotify and Pandora look to turn media buying conversations from radio to audio with new audience data 7

Yahoo7 returns to Nielsen top 10 online news sites at expense of Herald Sun 10

MSN News knocks Yahoo7 out of top ten of Nielsen online news rankings for December 8

Melbourne-based media sees biggest boost in online traffic in sport-driven November

Urban List accused of misleading advertisers with press release about audience size 12

Australia trading more ad inventory through programmatic than US says new data provider 1

Seven of top ten news sites see audiences fall with Yahoo7 audience jumping 11 per cent 4

Lisa Walsh to depart as IAB director of research 6

SMH.com.au bumps News.com.au into second place in second Nielsen Mobile Ratings Report 1

Morning Update: Hipster moustache Yoga; Apple’s ad warning; Investigators look into rebates; First look at new Nielsen’s numbers

Freeview claims 50% of FreeviewPlus TVs are connected to web but refuses to give numbers 3