agency

Saatchi’s hires Yahoo!7 social strategist, ‘Our goal is not just keeping up with media trends, but making them’ 2

Bashful unveils first work for Trade Secret 5

The Palace to fight on after Target loss 9

STW acquires majority stake in Buchanan Group

Patts Melbourne wins Schweppes

Jim Beam goes primeval in $5m ad blitz 37

Stephanie Gilmore stars in all-Australian ‘I AM’ ad for Nikon 4

Atheist Foundation returns to advertising with Woody Allen quote: ‘If God exists, I hope he has a good excuse’ 26

Intel buries computers in the sand at Bondi Beach 5

Spotify to launch next week as Radinck van Vollenhoven joins to drive sales 5

AFL uses ACDC anthem in ‘Australia’s game’ campaign 28

CommBank data chief Chris Carr joins Mediabrands

McCann wins $1.6m government account

Energy Australia ad powers Aussie swim team sponsorship 7

Australian Party declines to name agency behind ‘homophobic’ attack ad 8

Droga5 renamed 11

The One Centre creates digital ‘stream of consciousness’ for GE 2

CommBank: even riding a tractor we’re faster than other banks at settling card sales 6