The 2024 roundup: These were the best ads of the year, as voted by adland
Mumbrella’s Lauren McNamara asked creatives to share their favourite Aussie campaigns of the year.
The votes are in. Drum roll please…
Psembi Kinstan, chief creative officer, DDB Group Melbourne
1. The Cassette – Palliative Care Queensland via Cocogun and Rowdy
“I didn’t see a thing that made me feel more than Cassette,” he said. “It made me consider an issue I’ve never given a second to before seeing it. It’s impeccably crafted, and no doubt made on a shoestring.
