Opinion

Marketers are the ones whose reputations are most at risk if they are complicit in scam advertising 11

Terry Savage defends debated Cannes Lions entries saying ‘Super Bowl ads run once’ 51

Australian Women’s Weekly editor on how its latest cover has changed industry attitudes 14

If you don’t want to enter real work into awards, then fuck off and be an artist 41

Does culture really eat strategy for breakfast? 7

Five things Wicked Campers needs to do online right now 32

Cut here: Reshaping the ABC 4

Lost dog – can you help us find him? 27

The future of Facebook is forensic 8

Two stats about Netflix that should scare Foxtel and Quickflix 27

Family Feud’s return confirms the state of game shows in Australia 7

An open letter to the staff of DDB Sydney and Saatchi & Saatchi Sydney 87

You want fries with that? Creative careers are still out there, for now 11

25 things that have changed about journalism during my quarter century as a hack 60

Content pollution: Is your brand guilty? 14

The anti-social organisation 16

Five things that PR is not 6

Terry, Richard and Mark: Tell me, are these winning Australian ads actually scam? 107

Are women in PR being exploited? 43

Australia’s communications problem: ‘Ownable’ trumps relevance and insight stands no chance 21

Native advertising a media credibility crisis in waiting 12

End of an era for the British red tops 1

Verdict in Al Jazeera trial shows regime’s contempt for press freedom in Egypt

You don’t have to be a journalist to care what happens to Peter Greste 17

Opinions are dangerous as Egypt cracks down on dissent

The world’s best 19 TV ads of the year – 2014 6

What Richard Branson taught me about storytelling 5

Sintras on full service, innovation and why young marketers cannot think like the old guard 6

#Instacannes day 5

John Hegarty on the ‘nonsense’ of Big Data, the ‘abberation’ that is scam and why Cannes is losing focus 9

Cannes media juror Nick Waters on cutting out block voting, why ad agencies are better at entering, and Asia’s Achilles heel

#Instacannes: Day 4

The death of craft? 3

Instacannes: Day 3

A festival of nationalism: the World Cup allows sponsors to divide and conquer

How has Australian Mobile gone from no hoper to world class in two years?

Susana Tsui on her first nine months at the helm of PHD Asia Pacific

Instacannes: Sights from the Cannes Lions

Recommended for you? Don’t bet on it: the ‘native’ ad invasion 1

Optus CMO on plans to digitise the beach, and why they’re moving away from sponsorships 6

OMD global boss Mainardo de Nardis on the definition of innovation, scam in media awards, and why it’s not a media agency’s job to take risks

Kicking goals in ambush marketing 1

Battle of Brazil: What can we expect from World Cup advertising?

What’s turning Aussie marketers soft? 12

The ABCs of hijacking the news with spin king Ryan Holiday 5

‘Got any spare undies?’: Why we need to get more personal at work 5

CIOs and The shotgun wedding marketers have to have 

Advice for the media industry from a P-plate practitioner

How should we be measuring PR value? 6

Answers for Adam: Do you prefer your planner to have a beard? 36

How have football fans’ search habits changed since last World Cup?

While journalists were the victim of the Watch Dogs stunt it is PRs who will suffer 8

Will e-cigarette advertising be allowed in Australia? 10

Hockey’s defamation suit shows need for wider free speech debate 4

The sharing economy is just another status wank 20

Answers for Adam: Are Aussie agencies better with Brits, or without? 78

The Mad Men Industry – Is Australia worse than other markets for gender equality? 5

Crikey, Buzzfeed, Paul Barry and us: What is good digital citizenship? 12

‘A crazy act of will’: The Guardian Australia turns one 13

The Mad Men Industry – attracting and retaining women 5

What the axing of Wake Up says about Ten’s plight 19

The Mad Men industry: Where are all the women? 3

Is the ABC really spread too thinly? 12

Has the John Stephens case actually uncovered TV industry collaboration? 3

Glimmers of hope for paywalls or an optical illusion? 12

Answers for Adam: Should the budget prompt us to be more generous? 7

As Fairfax cuts photographers, what price for a news picture? 4

Consumer print may be dying, but don’t write off the trade press 3

Planning in America: Silos, wanky titles and the accent 7

Answers for Adam: Was the passion shown by Packer and Gyngell a good thing? 21

Why the first brand to brain wins 14

Act your age: why online video buying should not be like TV 4

Alcohol advertising debates need to move beyond content 1

Stop the pirates? Behind Brandis’ copyright crusade 14

Answers for Adam: Should marketers ignore what consumers want? 16

Wicked Campers is showing up the Ad Standards Board 16

Journalism’s future needs entrepreneurial ‘hackers’ 3

The Encore Score: The Logie Awards 1

Behind the screens of the ABC’s China deal

Should agencies return to a full service model? 26

Answers for Adam: Why do agencies struggle to build their own agency brands? 14

Media agency remuneration: It’s the smaller nimbler agencies which will thrive 8

Content marketing moves to centre stage 14

Answers for Adam: Is reality TV the way to tackle climate change? 9

The Tele’s textbook example of how to run a winning newspaper campaign 12

Piracy: At least the Lannisters pay their debts 243

Why hard-to-win awards are good awards 6

Encore Score: The newsreaders 5