News

$16bn ad spend barrier expected to be broken in 2017, IPG Mediabrands predicts and Dentsu Aegis bullish for 2018

Masterchef tops key demographics for Thursday night TV

Isentia sues Meltwater claiming ‘free riding’ and breach of contract 4

Mumbrella hires new features and news editors, as Hayes takes on expanded Live role 4

Mount Hotham shares its views in new campaign

Ad market drops nearly 10% following 2016 federal election, according to SMI numbers

Sensis goes psycho with new White Pages campaign 4

Rebel Wilson wins defamation case against Bauer Media 7

Ten’s administration a body blow to media confidence but may have a silver lining 5

Junkee Media appoints Rob Stott as managing editor

PwC adds former OMD, Leo Burnett and M&C Saatchi staff to grow CMO Advisory 3

Airwick says ‘it’s what’s inside that counts’ in new campaign

Cancer Council appoints VCCP to produce national campaign

The Monkeys wins Berlei creative

‘Critically important’ Seven is no longer seen as just a broadcaster: Clive Dickens following amended Yahoo7 deal 4

Ex-Ogilvy head of data launches content intelligence platform Newsroom.ly

Racing Victoria appoints By All Means to creative duties

Dry July turns a hangover into cancer in new campaign

News programs dominate amid Grenfell Tower disaster and Ten’s financial struggles

Mumbrella Finance Marketing Summit to reveal exclusive research on biggest issues facing finance marketers

APN Outdoor renews Tullarmarine Freeway contract 1

Ikon unveils new national leadership structure 9

The Works wins creative for Sanitarium’s Up & Go

Political editor Mark Di Stefano departs BuzzFeed 2

Lachlan Murdoch and Bruce Gordon form joint venture in a bid to restructure and save Ten 3

Fifield: Ten’s voluntary administration a ‘wake-up call’ to opponents of proposed media reforms 2

Mia Freedman ‘mortified’ by Roxane Gay podcast ‘fat shaming’ accusations 15

Ten goes into administration 19

M&C Saatchi Sport & Entertainment hires Duncan Shields as creative group lead

Foxtel releases new campaign to launch Foxtel Now 21

Foodora paints fruit mural at Bondi Beach 1

Seven West Media amends Yahoo7 deal as it prepares to launch its own long-form video platform 1

Josh Bryer joins 303 MullenLowe as digital creative director 1

Nichola Patterson departs PR Edge to become Access PR CEO

TBWA launches new data insights platform CLUE 1

Ant Melder replaces Stu Turner at Havas as executive creative director

Ten’s Masterchef most-watched non-news program of the night, tops the demos

Starts at 60 launches new branding across digital networks

Australian Pork takes media account to Slingshot 1

Mamamia apologises for ‘fat shaming’ podcast guest by revealing behind-the-scenes requirements 6

Community Newspaper Group appoints Ken Burrowes as editorial director

Wonder Woman holds top spot at weekend box office despite The Mummy’s debut 1

Bakers Delight uses Foodora platform to promote cinnamon scrolls to Millennials

2Day FM launches new billboards to promote Em Rusciano and Harley Breen

Last tickets remaining for debate on whether Australia’s commercial creativity is falling behind the rest of the world

KPMG seeks more agency acquisitions after purchasing Acuity and appointing Paul Howes to head up new division 1

‘We are no longer talking to an audience’ says US director of Google’s The Zoo 1

Ten goes into ASX trading halt as financial woes grow 5

Nine’s True Story with Hamish & Andy beats Seven’s House Rules for second week 1

Media agencies to become increasingly important during the rise of AI: PHD strategists

Stu Turner departs Havas to join DDB as executive creative director

Magnum & Co appoints Amber Dermoudy to head of social and digital

Yahoo7 launches content and technology offering Yahoo7 Storytellers

What the collision of adtech and martech means for marketers 1

Seven wins Sunday night thanks to news programs and House Rules

‘Clients are uncomfortable with the way their agencies approach them’, agencies warned 10

‘You need the wisdom of Yoda and the strength of Chewbacca’: How to fix today’s broken marketing management

Generation Z and declining revenues the key challenges facing marketers and media over next five years: PwC 1

‘Don’t sit your social media strategist in the corner’: Mozilla Firefox’s Maura Tuohy

How agencies can build offerings against the consultancies which are ‘gobbling up’ agencies

Brands ‘throwing baby out with the bath water’ in search for quick results as consistency continues to decline 2

Leave your inner-city bubble of wine and food festivals and see the real world, advertising industry is told 10

Michelle Guthrie rejects accusations of being a ‘Murdoch-hatchet woman’ and ‘Google-ising’ the ABC

Nine’s True Story with Hamish & Andy most watched show, but Seven wins the week 1

AIME goes global to address inequality in campaign by M&C Saatchi

Sony Pictures commissions Apparition Media to paint Spider-Man mural

‘Oh the places you’ll go!’: Dr Seuss helps Qantas launch credit card

ASB clears Airbnb of ‘borderline sexualisation’ after equality ad airs during children’s show 7

Seven wins Friday night as news programs dominate 2

Supercheap Auto announces Big Break ad competition winner

Former national rugby star’s influencer agency HooZu adds video production unit

Thrive PR wins electronic company ASUS

Australians challenged to ‘go dry’ this July with Australian Bitters 1

Coca-Cola to replace Coke Zero with Coca-Cola No Sugar with plans to drive sampling through Shazam and OOH panels 9

‘95% of brands could disappear and Australians wouldn’t care’: Havas Media’s Maria Garrido 2

Up to 120 jobs go at News Corp as NSW and Victorian contact centres close and The Oz makes redundancies 7

Moko Social Media goes into administration

Brands and agencies urged to lift their game to exploit a ‘new era of marketing and creativity’

DDB Sydney lands Virgin Australia’s creative account

Ten’s Masterchef most-watched non-news program, but Nine wins the night

Ikon Group Sydney retains Horticultural Innovation Australia

Ageism: the ‘forgotten issue’ of the industry diversity debate 7

Brand safety more important than viewability for Westpac 1

Senior editorial and video staff finish up at Fairfax as voluntary redundancies continue

Influencers are ‘extra-fraudinary’ and don’t have enough checks and balances on them: Shelly Horton 2

‘Nobody builds brands anymore’: Harold Mitchell 3

One in three users deleting Facebook app according to new study 7

Bob Mackintosh resurfaces as R/GA’s new regional ECD 3