Dr Mumbo

The $1599 chocolate brownie 10

ElevaTED company 2

The tale of the planking pilot 7

Out-ponged 4

Agency bigwigs get weepy at talent shortage 22

Valuing Scoopon? A piece of cake 4

The number of plagiarists at CEBIT? Let’s count. (Update: Embarrassingly, the answer is, um, zero…) 19

The myth of Bruce Guthrie 2

BMF goes Mad Men for a day 18

Sexie Coffie? That delicious smell of roast controversy, deliberately brewed 18

Mumbrella’s media feud with a meatsuit-hating PR 37

Man walks on the moon. And Eddie reads from the autocue 7

But other than that, good luck in the new job… 2

Jonesy & Amanda – a space odyssey

APN boss needs caffeine 3

Panasonic tries to go viral. Fails. Very much. 24

How political PR works 9

Wayne’s Swan dive 4

Group babysitting?

The camera never lies 4

How SMH hid being hoaxed by Matt Moran 10

‘Kyle’s off again’ 10

Osama Bin there before 6

BMF strikes early ping-pong victory (updated)

Herald Sun’s death squad claims a big scoop 1

Time for a bargain? 3

No Lisa, the man who accused the royal family of murdering Princess Di wasn’t at the service 9

Leckie’s unexpected AFL axe

A Blackadder wedding spectacular 11

Seriously ping-pong 4

Randy Guy guaranteed a good headline 6

Beacon of light shines on typo 9

A better version of the pokie ad? It’ll never happen… 10

Who-reads-URLs-anyway?

What not to do when a dating expert talks about attraction

Windows 7 – whatever the opposite of great advertising is 11

One letter, a whole new meaning 19

Living the brand; discarding the brand 2

NineMSN’s credit for Today Tonight

Deja vu on the Sun-Herald 3

Beckham and Pepsi. Fake but great 20

Mumbrella360 – as seen on TV 6

Car clash

The Big Bang Bang Bang Bang Bang Bang Bang Bang Bang Bang Bang Bang Bang Bang Bang Theory 13

Chrissie who? 29

Busting the jargon buster 1

Hello nostalgia 6

A right royal piece of DM 5

Bieber at the Logies? 6

Eyebrows sacrificed for golden gnome glory 1

Pubic transport 5

The internet never forgets 21

Shift’s launch on ‘So, You Want To Be A Politician?’ 6

A masterstroke indeed 2

Creating buzz on a small budget 14

Portrait of an adman 1

Speaken sie English? 8

A lot can happen in 60 seconds 9

The Gold Coast – where tasteful advertising goes to die 23

The Fully Sick Rapper returns 3

The million dollar flop redefines the word ‘enjoy’ with the help of Twitter

Business with Soul 17

Vote for Bombay beggars and a giant bottle of gin 6

Coles the winner by a knockout 5

What no fly zone? 2

Think big. But don’t think originally 3

Yes. Another marketing flash mob 27

Happy St Patrick’s Day. Why not celebrate with an ancient idea? 10

SMH has its video bullying cake. Then takes a huge slice, forces it into its gob and eats it 6

Copycat connections 8

The copycat breakfast 10

Herald Sun: Our editorial space is no longer sacred 3

An editorial review gets shitty 6

Number two for speedy bookings? 2

Jennifer Aniston goes viral 29

The real fight club 5

The Adtech game 9

The score from WPP: Rest of the world 1; Australia 0 7

Breaking news: People use SEO on Google 76

Hit and run penguins 7

Who’d have thought photocopier paper could be made interesting? 9

Loving up Tee-Jay’s Twitter plugs 4

From Mr Magoo to jackaroo – and back again

How to get four-year-olds to smoke 5

Carolyn Innis explains the creative process 24

GetUp! tweets 1

This is going to hurt 2

Caramelised news 15