News

Micro-influencers are dangerous, and Facebook isn’t going anywhere, says Red Agency Vivienne Kelly

The murky world of micro-influencers will continue to cause problems for brands, consumers and social media platforms unless it is regulated, Red Agency has warned at Mumbrella’s CommsCon. In addition, despite the current blowback on Facebook courtesy of the Cambridge Analytica da...

Micro-influencers are dangerous, and Facebook isn’t going anywhere, says Red Agency

8 years ago

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Married at First Sight final becomes the year’s most watched show as 1.7m tune in

8 years ago

John Thompson ends six year tenure as Dentsu X’s Victorian government business manager

8 years ago

4

Initiative Perth hires OMD’s Heather Lawson as group account director

8 years ago

Zuckerberg breaks silence as Facebook privacy crisis grows

8 years ago

7

Emily Brooks appointed launch editor of Nine’s Future Women, Danielle Pinkus to edit digital magazine

8 years ago

2

Punkee on the hunt for an editor

8 years ago

AANA CEO John Broome wants media agencies to ‘become cockroaches’

8 years ago

4

‘Whole industry has lost its way’, says PHD CEO Mark Coad

8 years ago

2

David Richards’ 4Square Media settles ATO dispute following court action

8 years ago

Nando’s ‘misleading’ free lunch ad banned by watchdog

8 years ago

Vice explores cities, dating and love in content series with Babbel

8 years ago

Metamucil brings back Nugget and Meta Mucil back for a video short

8 years ago

Independent media agency The Media Store hires Initiative’s Helen Karambilas to lead Lexus account

8 years ago

Carat wins $10m Beacon Lighting media account

8 years ago

Mumbrella’s Finance Marketing Summit returns with Latitude Financial, CGU, Greater Bank, Zuper and Yell Creative

8 years ago

1

Controversial dinner party hands Nine’s Married at First Sight its biggest audience ever

8 years ago

2

Thinkerbell wins Our Watch creative account

8 years ago

Agent99 PR adds Tribe Breweries, Kohab and CityYield to portfolio

8 years ago

Cox Inall Communications retains Sydney Royal Easter Show PR account

8 years ago

2

Google unveils new publishing tools in olive branch to publishers

8 years ago

2

Third Hemisphere opens investor relations arm

8 years ago

That’s Life deputy editor Stacey Hicks to take helm of Girlfriend

8 years ago

Ultra Tune’s Jean Claude Van Damme ad banned for depiction of violence towards women

8 years ago

9

SMH and The Age take digital ratings hit following Nielsen withdrawal

8 years ago

2

‘Imagine a world where you only hear from men’: Deloitte promotes diversity in campaign via Y&R Sydney

8 years ago

3

TransferWise employs Betoota Advocate to push its international transfer service

8 years ago

Adobe appoints Alvaro Del Pozo to lead marketing in Asia Pacific

8 years ago

Adroll reverses Sydney wind down with new hires

8 years ago

Former Fairfax exec Sean Aylmer labels journalists ‘miserable’ and ‘insecure’, says revenue model is broken

8 years ago

11

Koala uses ‘Want longer lasting sex?’ billboards to promote mattresses

8 years ago

1

Court finds Heinz guilty of making misleading health claims

8 years ago

Fremantle Media appoints Chris Oliver-Taylor as CEO

8 years ago

Federal Court rules against Daily Telegraph in Geoffrey Rush defamation hearing

8 years ago

4

APN Outdoor appoints Jeremy Howe as its first chief strategy and innovation officer

8 years ago

Married at First Sight earns highest Monday night audience of 2018 with 1.525m viewers

8 years ago

Natalie Harvey to replace outgoing Seven West network director of sales, Adam Elliott

8 years ago

5

The Collective Hub’s Lisa Messenger unsure about her future in print

8 years ago

Jeweller Paspaley Retail appoints 72andSunny to creative account

8 years ago

Amazon Australia seeks new PR agency

8 years ago

McDonald’s shifts PR account back to Mango Communications

8 years ago

5

Ooh Media to offer ads during Qantas flights

8 years ago

1

Ad Standards condemns Mr Wongs Hydraulics ad which plays on Asian stereotypes

8 years ago

3

Magnum & Co’s MD Aaron Crowther exits, with Carl Moggridge stepping into role

8 years ago

3

Tomb Raider remake pulls $2.8m in weekend box office debut, knocking Black Panther off top spot

8 years ago

Online advertising spend up 7% year on year, classifieds contribute one-in-five digital ad dollars

8 years ago

CUB’s Ginger Gene ad banned for ‘vilifying’ red heads

8 years ago

11

Health fund NIB reviewing media account

8 years ago

3

M&C Saatchi and The Works dropped from full-time Optus roster as telco shakes up creative arrangements

8 years ago

8

Tim Woolford joins DDB as a senior creative

8 years ago

Matt Eastwood departs JWT as agency abolishes worldwide chief creative officer role

8 years ago

9

Dentsu Aegis Network officially launches Merkle in Australia

8 years ago

1

WhiteGrey’s Sydney MD Andrew Davenport departs

8 years ago

58

Facebook’s former head of Creative Shop Rebecca Carrasco joins Saatchi & Saatchi Sydney as deputy ECD

8 years ago

Nine’s Married at First Sight finals week and Seven’s MKR impact Ten, with share falling to 6.3%

8 years ago

NRMA promotes everyday heroes with ‘Help is who we are’ campaign

8 years ago

56

Banter launches three-part series for CMC Markets’ Waratahs Rugby sponsorship

8 years ago

1

Berocca builds on ‘Big Days’ brand platform with new spot

8 years ago

WE Buchan makes five new hires, bolstering digital and social teams

8 years ago

Sally Patten appointed AFR Boss editor

8 years ago

1

PlayersVoice inks partnership deal with Fox Sports

8 years ago

1

Nine’s Stefanovic brothers offer ‘sincerest apologies’ for Uber rant about colleagues

8 years ago

8

Nine narrowly beats Seven to win the week with help of MAFS

8 years ago

Hatched Media acquires Frank Media

8 years ago

6

Guvera ignored JP Morgan advice to delay IPO, court hears, as investigation resumes into streaming firm’s collapse

8 years ago

3

The Daily Telegraph falls foul of press watchdog for ‘misleading’ ‘inaccurate’ claims about Bob Brown Foundation speech

8 years ago

3

ASTRA bans gambling ads during daytime sport coverage

8 years ago

5

85% of full time workers check work emails outside of work hours, study reveals

8 years ago

1

ARN promotes Mix content director Sue Carter to Gold FM content boss

8 years ago

Thinkerbell wins creative account for Sukin

8 years ago

SPC’s new packaging shows customers the origin of their food

8 years ago

1

Seven defends its decision to not broadcast this morning’s anti-Sunrise protest

8 years ago

4

Nova launches Goat, a millennial focused new mobile-only website

8 years ago

11

Mumbrella Awards first deadline is today, one more week until final deadline

8 years ago

Foxtel confirms plans to ditch cable and move customers over to satellite

8 years ago

53

My Kitchen Rules and Gogglebox top key advertising demographics on Thursday night

8 years ago

APN Outdoor CEO James Warburton attempts to calm dispute with ACTU

8 years ago

2

FORWARD Agency wins Beiersdorf PR pitch

8 years ago

Publicis Groupe launches Groupe Leadership Team

8 years ago

2

Former Nine digital boss Alex Parsons joins Adcorp as CEO

8 years ago

ARN boss says iHeartRadio will ‘operate as usual’ following iHeartMedia bankruptcy

8 years ago

1

Holden asks ‘you sure?’ through important life stages in latest Commodore campaign

8 years ago

9

Fairfax axes regional group editors in Australian Community Media restructure

8 years ago

3

The IMPACT Agency hires Ruby Thomas as digital strategist

8 years ago

Optus reviews creative roster

8 years ago

1

Joel Creasey to host Seven’s Take Me Out

8 years ago

5

Throwdown Esports tournament picks up tech company sponsorship

8 years ago

SCA appoints Jennifer Goggin as new PodcastOne content director

8 years ago

1

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