News

Optus appoints marketing directors to consumer and mobile operations 1

Publicis Mojo drafts Goodby Silverstein creative to Melbourne office

ABC has strong night while Nine’s new show fails to impress 1

OPSM ad campaign focuses on safe driving 5

SMH defies ‘repressive’ law and risks $55,000 fine

Sydney publisher to launch first global lesbian magazine 7

Seven leads, but ratings fall after Melbourne Cup high 1

ACP appoints Dolly editor

Mumbrella Podcast: Meet the boss of new kids channel KidsCo; Makeup lessons for schoolgirls; The sucky Microsoft ad; Goodbye Merrick & Ross (and Kate Ritchie); Did Murdoch mean it? 4

Mitchells signs exclusive ad deal with new LifeStyle channel 8

Seven cashes in on MasterChef popularity 8

Agency Tongue pays out over spam texts for Coca Cola 12

Seven’s new digital channel catches up to Nine

End of the line for Nova’s Merrick & Rosso and Kate Ritchie radio show 12

Ads and editorial move closer at News Ltd 16

Ten takes ratings dip, while Seven stays on top 2

Murdoch: We’ll probably remove our sites from Google’s index 169

Lion Nathan looks for new Aussie music talent for TV ad 3

New digital agency Nucleus: We don’t buy the social media bullshit 34

Schoolgirls to be given make up lessons by cosmetics brand 27

McGuire to lead coverage of Winter Olympics 1

Online display and classifieds ad spend down 1

WPP’s war over the George Patterson sale ends with apology from Heraghty and McGrath 5

Nando’s goes for quick radio ad focused on Britney’s miming 12

Ex Sunday Telegraph editor Jeni O’Dowd joins the Telegraph 1

7PM Project’s bad ratings night 35

The Yaris social media chase – One Green Bean and The Population take early lead with Hothouse catching fast; Saatchi & Saatchi in neutral, Iris non-starter 67

Murdoch admits there may be a paywall delay 2

Digital agency wins Triple M radio show competition 2

Media Heads looks to broaden expertise with new appointment

Amnesia founder Terry Carney departs 1

Ten buoyed by Aussie telemovie and Celebrity Masterchef 6

BMF makes first creative hires for Melb office 1

Flip flashmob: the director’s cut 14

Mumbrella Podcast: Flashmobs; Dodgy bloggers; WPP’s woes; Eddie’s slow start; Shonky PR 1

Radio stars beat TV rivals in BRW rich list 2

Now Telstra’s talking again with Exchange 1

Ex Emap MD Carrie Barker joins The Projects 9

Wrigley’s TV ad angers banana industry 16

Seven ratings break Melbourne Cup record 3

Beck’s celebrates Berlin Wall anniversary 5

Y&R wins ad of the month with Burger King knock out 1

GIO ad campaign focuses on ‘details’ 15

WAN ad revenue still down but sees recovery

AAMI takes shot at NRMA in outdoor ads 11

Flash Forward fades but Seven still wins the TV ratings night

AFR’s James Chessell heads to The Oz 4

Haystac scoops multicultural award

MLA launches TV ad with summer BBQ tips 4

QUT uses Augmented Reality in new campaign 10

Yellowglen releases iPhone app to help Melbourne Cup fans meet up 9

Fairfax drops The Furnace in favour of Whybin TBWA and Samuelson Talbot 1

Origin Energy launches four-minute TV ad 2

Seven’s digital channel 7Two off to a modest start 7

Hammer Time for Social Media Club Sydney 9

Fremantle Media bolsters exec team 1

Eddie McGuire’s Melbourne radio audience falls in its first ratings period 4

Flip stages Bondi flashmob stunt 57

Cadbury’s ad celebrates dogs in cars 32

Rocket powered chickens 6

Venue announced for next Mumbrella Question Time

Nine ends Seven’s ratings run

The first in the great Yaris social media race – meet Wolfy 42

Legal firm launches social media reputation protection agency En Garde 21

CBS and Fairfax team up for IT recruitment site

Foster’s boss: Our Boony doll was guilty of normalising binge drinking

Safran’s audience drops while Seven continues ratings run 5

Web entrepreneurs race to tap into Aussie media and marketing community 8

‘We did it, Cheryl’ 3

Tourism Queensland’s Best Job wins again – this time at the AMI Awards

Four media and marketing firms make the Fast 100 list 1

London Lite to close

Is MobJet the next Twitter?

Fairfax gets its hands on new Melbourne HQ 4

Aldi, Qantas, L’Oreal and Uncle Tobys among major brands winning Choice awards for shonkiness 12

The Mumbrella podcast: Best Job’s awards run; Seven’s new digital offering; Disastrous Dutch’s Destiny; PR lessons of fake McDonald’s memo 1

Breaking campaign: Jalna yoghurt 4

YouTube introduces paid search in Australia 11

Seven’s All Saints goes out on a high as Nine’s ‘Seinfeld reunion’ tumbles 3

Golden Targets PR awards winners revealed 3

Monday goes to Seven as The Apprentice drops 9

Nasty saga you nearly missed

WAN boss: Paper was going in the wrong direction 3

Frost wins Sydney redevelopment brief

Journalism foundation reveals first projects 1

Cop shows win Sunday for Seven 8

ABC launches massive online and TV arts push

Viewers turn away from TV in 2009 27