News

‘It will make a big difference’: Dani Bassil on Clems’ powerful Yes23 campaign 1

Arnott’s snacks right with new product range and campaign via Saatchi & Saatchi

TV ratings: Seven pips Nine on a no-surprises Thursday

Bridgerton, Harry Potter stars feature in new Uber Eats campaign

Tourism Australia takes creative and digital to pitch

Aussies are severely distrustful of media: Digital Publishers Alliance

‘Shots fired’: YouTube reminds us who’s boss in video

Matildas FIFA World Cup matches added to anti-siphoning list

Sirena Tuna goes Mediterranean in new campaign, with Hero at the helm

DDB Sydney launches new McDonald’s ad for AFL finals

CHEP debuts husky-voiced penguin as OnePass brand ambassador

My Kitchen Rules bastes The Block; TGYH wins key demos

Champion reveals new global brand campaign, features Australian execution

Spinach refreshes Black Swan dip brand with new creative, ‘Swan Dive In’

AI is making us more creative: Australian marketers

Pinterest Upfront: how Pinterest plans to out-sell Instagram

New Mumbrellacast: adland salaries and how to get a pay rise; cinema advertising is back; Vegemite is a serial collaborator

Former CHEP COO Andrew Drougas joins Howatson+Company

Australian Centre for Contemporary Arts appoints new creative agency 1

Coles 360 enlists REA Group, Meta talents in senior product and measurement roles

My Kitchen Rules cooks The Block for Seven

Adland salaries are slipping. Here’s how to increase yours 2

Mix94.5 host steps down to pursue theatre career

Shameless climbs the pod ranker; Hamish & Andy takes the crown again

Industry heavyweight Anthony Gregorio made partner at marketing advisory

Another blow for Qantas as High Court rejects appeal over illegal sackings 1

Grant Denyer plays bingo host in Supercheap Auto’s new star-studded campaign 1

Anytime Fitness champions every type of gym-goer in new spot via The Hallway

Can’t give yourself a nickname: Heineken embraces Aussie passion for puns and monikers in OOH campaign

Ryman Healthcare expands relationship with M&C Saatchi, appoints strategy and creative

72andSunny catches BCF’s creative account

Australian advertisers cutting other spend to boost programmatic DOOH

Have You Been Paying Attention? beats MKR, The Block in entertainment

Fairfax veteran to lead Are Media’s homes vertical

Reunion makes key creative hire

EssenceMediacom names two client partners to manage key accounts

YouTube Kids beats all platforms, leaves TikTok far behind on visit duration

Here’s how much marketers are getting paid 2

Broadsheet launches content partnership with The Body Shop

Australian advertising preferences are stuck in the ’90s: Kantar 1

Polls say most Aussies will vote ‘No.’ So why aren’t companies saying it too? 3

Creative agency Bullfrog arrives in Sydney; next stop UK 1

Former oOh! chief sales officer Tim Murphy joins QMS in executive role 1

TV Wrap: The Traitors finale suppressed by The Block, The Voice in Sunday ratings

Emotive nabs Clemenger BBDO’s joint executive creative director

‘Be a voice, not an echo’: JCDecaux and The Daily Aus launch OOH campaign

oOh!media bolsters reooh team with new general manager appointment

First Kochie, now Andrew Winter: is Compare the Market changing gears?

Thinkerbell’s Anjana Khallouf joins Shameless Media as managing director

Start of AFL finals season kicks goals for Seven on Thursday night

‘I want to issue a wake-up call’: Ita Buttrose on women in media 1

Sorbent reclaims cheeky brand image after becoming ‘outdated and tired’

Bailey Smith’s mullet pays for its own haircut in new CoinSpot Mastercard spot 1

Mumbrella Publish Awards 2023: Man of Many, Broadsheet, Guardian Aus and more win big

San Remo’s chief marketing officer departs the business

The Block raises the roof in entertainment; TGYH nabs the key demos

AI and art combine to continue magic in latest Coca-Cola spot

News Corp launches campaign for SuperCoach NBL fantasy sports platform

Seven highlights the most impactful campaigns from the Women’s World Cup

Bastion Creative nabs AJF Partnership leader Susan Bird as managing partner

Telstra commits to country footy in new brand platform via The Monkeys 1

R U OK? taps Hogarth Aus for creative campaign, Nescafé signs on as official partner

Upfront season: Nine ushers in e-commerce, retail media and adtech plays to woo more advertisers

Upfront season: Nine unveils Olympics ad ‘ecosystem,’ spearheaded by 9Now refresh

JCDecaux expands network across Australia

Upfront season: Nine welcomes Stephen Fry, Lisa McCune, and the return of Tracy Grimshaw 1

New Mumbrellacast: how Qantas can save its brand; why Upfronts are so important; does adland have a feedback problem?

Who Gives A Crap appoints Eleven for PR

The Block drills ahead in entertainment

New Mumbrellacast to tackle trust, brand damage, and reputation repair

Freightliner heads to the outback for heavy-duty model Cascadia

Clemenger BBDO names new chief strategy and experience officer

Stan joins Australia’s highest-spending advertisers in 2023 4

Does the advertising industry have a problem with negative feedback? 1

‘No more celebrating perfection’: Special K’s new brand platform wants to be more relevant

Mamamia Upfront: travel, fitness and wellness top of mind for 2024 1

Loyalty program company Wink appoints new CEO

Former Edelman exec Susan Redden Makatoa joins Morrow Sodali

My Kitchen Rules launches to 470k metro viewers

Australian Press Council finds The Australian article likely to cause ‘substantial offence’

Agent99 wins Australian PR for global mattress brand

Fantastic Furniture appoints Initiative as media agency

Grill’d launches free purple burger to celebrate Melbourne Storm’s finals berth

Are Media takes on Getty Images with massive online photo library 1

Alan Joyce to leave Qantas immediately as PR disaster claims CEO scalp 3

Sports-related ad spend surged 205% during July: SMI

TV Wrap: Nine pips Seven in weekly share

Samsung, CHEP Network and News Corp Australia ‘join the flip side’ 1