News

Morning Update: Mattel shops $150m media account; the USO – biggest brand in history?; why viewers love live TV

Seven focuses on local content and announces youth-focused off-platform distribution 3

Seven takes Nine to court over claims Today is number one in Australia 6

Pizza chain Crust enlists Peking Duk to create playable posters

Virgin Mobile launches activation to encourage Australians to practice ‘mindfulness’ 1

Stan claims 600,000 active subscriber mark 2

Mad Mex looks west to build a national vision

Bauer Media sells off five adventures titles to staffer 1

‘Fuck that’: Ad from ABC series Man Up tells men ‘it takes balls to cry’ 1

Smith Family tells stories of disadvantaged kids in animated social media campaign

Maxus global CEO admits media agency standards have not been good enough 3

IAB Australia set to release white paper in bid to bring clarity to digital ad viewability debate 1

Australian Survivor pulls in 1.082m metro viewers to see introvert Kristie named winner

Morning Update: top companies creatives would kill to work for; Clive Owen returns for BMW Films; why PR ‘needs to lift its game’

Brand content needs to be a money-spinner, warns Mondelez global content lead 1

Census campaign ‘made me cringe’ says former government statistics chief 2

News Corp launches regional freemium subscription model on NT News

Wizz Fizz reminds people to stock up on lollies to ‘avoid a trick’ at Halloween

AOL’s prophet warns youth shutting out brands as they ‘privatise’ their networks 3

Mamamia to become ‘generalist’ site with new content on sport, finance, travel and automotive 3

Darren Woolley hands over reins of Trinity P3 in Australia to concentrate on US and UK 1

Have You Been Paying Attention? gets ratings bump after Thai offence publicity

MLA’s diversity ad cleared of racism towards white people by ad watchdog 9

AdRoll pushes beyond display advertising with email retargeting platform SendRoll

Q&A remembers Leslie Nassar with live tribute from host Tony Jones at end of show 1

APN News & Media to buy rest of Adshel and digital publisher Conversant Media 1

Morning Update: Marketing’s most talented 2016; Samsung adopts new global marketing strategy; Pepsi signs new digital agency

Media reform hearings: Broadcasters call for level playing field with digital invaders

Jack Reacher sequel steals top box office spot from The Girl on the Train

Black Hawk applies ‘real food’ movement to man’s best friend in new campaign 3

Paypal invites consumers to ‘shop off the beaten path’ in lead-up to Christmas 2

Start-up company that helps start-up companies pitches viral campaign 1

Bauer Media shuffles publisher roles; appoints ex-PacMags’ Fiona Legdin as GM of fashion, health & beauty 1

Seven’s The X Factor continues to slip as Nine’s The Block tops Sunday ratings 1

Melbourne’s 1116SEN launches new digital radio station Classic Rock 23

Foxtel offers free access to new HBO shows as subscriber push continues 5

Former Sunrise producer Adam Boland returns to media with News Corp job

Industry launches fundraising effort following death of social media pioneer Leslie Nassar 4

Marketer body repurposes US guidelines for media agency-advertiser relationships for Australia 2

Fairfax Media revamps e-commerce platforms to create The Store by Fairfax 7

Morning Update: behind the AT&T Time Warner buy-out; NYT reviews series in wrong order; Facebook’s shared content loophole

The Block dominates to deliver Nine the weekly win

Australian Survivor to return in 2017 as Ten hands show an immunity idol 6

Seven wins Friday with Better Homes and Gardens and Martin Clunes

Sportsbet comes up Trumps with interactive social media campaign

Nine’s Today Show claims first victory over Sunrise 2

WPP Australia & New Zealand appoints interim CFO as Lukas Aviani steps down

ABC accuses The Australian of failing to follow ‘accepted ethical practices’ in story critical of 730 euthanasia report 3

Prime Media cuts bonuses, freezes wages amid ‘rapid decline’ in value of company 1

Hipages gets tradies singing in first campaign from VCCP

AWARD creates residential course for aspiring creative leaders

Che Proximity to launch VR motorbike simulation at Australian Grand Prix

Dawn French reprises role as face of Flybuys in campaign to launch Velocity deal 1

The Bachelorette climbs but can’t top The Big Bang Theory

Telstra uses dawn images captured by Instagram influencers to promote Google phone launch 1

Pacific Magazines names Prevention’s Jacqui Mooney as editor of Women’s Health

Morning Update: NBA creates VR broadcasts; how Excedrin won the presidential debate; Nintendo launches Switch

Ten share price slides after warning of ‘short’ ad market 1

Telstra to close Sportsfan at the end of the month 1

Tradies build giant stone vehicle in first work from 10 Feet Tall for Chinese car manufacturer

Yoshi campaign has ‘done wonders’ for football as A-League TV rights talks continue 1

Hungry Jack’s pranks customers in new Halloween campaign

Weight Watchers scraps WW Black campaign promotion after fall-out from light bulb fiasco 11

Ogilvy Melbourne appoints new head of digital

YOLO unveils social experiment in new SBS series ‘For the Love of Meat’ 1

Ten aims for consistency at 7.30 and more digital dollars in 2017

News.com.au utilises Tapit technology in new campaign

Spectrum Group announces rebrand and multiple new hires

Foxtel pumps up US sports choice with new campaign

Network Ten returns to profit 2

Southern Cross Austereo bullish after TV revenue jumps 31% in first quarter

Seven’s Beach Cops season premiere down on last year, The Block dominates

Terminal patients provide perspective on home mortgages in UBank campaign 6

AMI splits marketing program of the year award, Holly Kramer honoured for achievements

Cadreon taps RadiumOne’s Patrick Darcy for managing director role

Netflix orders Australian-produced series starring Mythbusters cast 1

The Remarkables ceases influencer representation, pivots to working directly with brands 4

Quickflix founder Stephen Langsford steps down after sale to US-based tech firm 1

Morning Update: when Trump tweets Clinton gets paid; Hearst UK CEO quits to start funding platform; Miller Lite brings back John Madden

Ten apologises for Have You Been Paying Attention? segment on death of Thailand’s King 25

Nine.com.au managing editor Emma Chamberlain resigns

Marie Claire launches fashion influencer network The Style Set

Capilano launches ‘healthy’ honey brand aimed at prebiotic market

Air Asia amps up Aussie presence landing Guy Sebastian as new ambassador

Bauer Media braces for more massive shake ups with company to restructure under five pillars 7

MEC appoints programmatic and social director as Carat names head of innovation

Mentally Friendly sleep-tracking smart phone app makes mattresses interactive

Todd Sampson’s Body Hack climbs back above 500,000