News

Netflix appoints creative and social agencies ahead of Australian marketing blitz 9

Tourism NZ targets WA in latest campaign to grow arrivals to Christchurch 1

Coke revs up digital and social marketing drive in bid to connect with youth market 4

Aldi uses a pirate, a mime and a woodcutter to promote Aldimobile value packs 5

The ABC axes satirical news show The Roast 22

Youth media brand Vice revamps site with ‘journalistic and visual overhaul’

The Big Adventure drops again as the ABC beats Seven in Sydney and Melbourne

Marketers must drive growth and ‘stop hanging out with agencies’, says Virgin Mobile chief 3

Amex funds advertising blitz in Daily Telegraph as small shops look to fight back 1

Morning Update: Pepsi Max’s Halloween prank; Why buy Sapient?; Dove adapt Rudyard Kipling’s poem ‘If’ in rugby spot 1

Publicis Groupe set to acquire Sapient in $4.2bn cash deal 2

John Wick can’t displace Fury and Gone Girl at top of box office 1

TAB changes tack with launch of 40-week ‘always on’ strategy 4

Schweppes Australia partners with Diageo for cocktail campaign

Xbox promote launch of game with outdoor augmented reality campaign 1

Mi9 COO Marc Barnett to depart after just five months in the role 6

NIB sounding out agencies in market on $10m media pitch 1

Recipe to Riches’ Carolyn Creswell fronts campaign for her company Carman’s Fine Foods 2

Neil and Gaz replace Rhonda and Ketut for AAMI’s Claim Assist app ad 5

7-Eleven drives loyalty and looks to ‘build value’ in latest slurpee campaign

Hancock’s John Klepec to replace Gina Rinehart on Ten board

Fairfax Media focus on independent, quality journalism positioning in new campaign 15

The Big Adventure hits season low of 597,000 viewers 3

Don Smallgoods speaks telepathically with customers to solve deli dilemmas 2

Golden Circle focuses on families in new campaign introducing new product range

Foxtel paid four agencies for creative ideas for new $10m subscription campaign 40

Morning Update: Most-shared Halloween ads; Mullen wins Patron global creative; Spain moves to protect domestic media with new ‘Google tax’

Nine and Fairfax to launch APEX premium mobile exchange as MCN walks away 11

Golden Chain suggests it keeps travellers well-rested in new campaign

McClymont takes aim at lack of public interest test in government’s new anti-terror laws 7

KFC celebrates Halloween with sign change

Seven investigating incident with Sunday Night EP Mark Llewellyn 1

ABC board criticises government for breaking election funding cut statements 9

Indie publisher launches new fortnightly national paper Australian National Review 1

Tourism Australia names Westpac head of marketing services Lisa Ronson as new CMO 1

Copywriting courses needed after three categories fail to produce winner at ADMA awards 9

Google promotes apps with contextual outdoor campaign from The Hallway 3

Ensemble partner with MLA to produce The Dinner Project 1

Foxtel dismisses online challengers as it unveils more local content ahead of major subs push 2

Marketing agency Cassette launches PR department

Brown Brothers promote new grape cider product with pop-up bar 5

Chief marketers of Visa, Lion, Australia Post, Cotton On, Kimberly-Clark, LG and Goodman Fielder join panels for SAGE conference

ADMA to launch CxO Club for senior executives

Seven wins the night as Beauty and the Geek has a night off, with DWTS airing in its place

Morning Update: Dumb Ways to Die’s Trick-or-Treat for Halloween; Netflix use GIFs in outdoor campaign; Sofia Coppola directs Gap’s holiday ads

Sean Cummins picks up ADMA marketer of the year as Whybin\TBWA wins top gong 3

Sky News boss admits they have ‘ripped the costs’ out of broadcasting 5

Data retention Bill will have ‘chilling effect’ on journalists and press freedom, union warns 3

Domain hires Fairfax Life Media’s Melina Cruickshank for new content role 14

Taubmans Paint appoint Naked Communications following pitch

Women’s Fitness saved from the chop with Citrus Media picking up licence 4

Hahn Superdry, James Boag and James Squire pitch creative 6

AJF Partnership creative heads depart, replaced by JWT duo Daniel Fryer and Stuart Alexander

Ninemsn to relaunch homepage and launch marketing push ahead of traffic drop off 2

Nine confirms acquisition talks with outdoor ad firm Ooh Media

Wine firm rapped by ACMA after sending unsolicited emails following cyber attack 2

Monique Harris joins Bauer Media as head of digital commercial strategy 3

Social media aggregator Stackla receives $2m investment to accelerate US and UK expansion

Jason Buckley promoted to CEO of Y&R Australia and New Zealand 2

Enero Group posts net revenue decrease, Melhuish stresses turnaround ‘by no means finished’ 1

Dubai Tourism turns to Nuffnang bloggers to market destination to Aussies 1

TV audiences down across the board with The Force topping the night

Ten launches DIY show to run for six days a week in afternoon timeslot 6

Morning Update: New World Cup logo has people scratching their heads; Skol shoots entire ad underwater; GoPro reveals nature of street harassment 1

Transport for NSW highlight motorcycle safety issues in new campaign 6

Change in 2DayFM breakfast aims for younger audience as SCA hints at station rebrand 7

Matt Stanton to quit as Bauer Media CEO at end of year for Woolworths role 4

Hamish and Andy return to Today Network drive slot as Dan and Maz take on 2DayFM brekkie 7

Iris Sydney builds pop up sushi train restaurant complete with roller coaster track for Toshiba

Excellence Awards finalists revealed

Kurt Burnette says integration offering approaching 30 per cent of Seven revenue 1

Seven upfronts trumpets new ESPN deal, HBBTV channels, Tumblr and Rebecca Gibney drama 7

Vodafone chief marketer Kim Clarke quits telco 4

Mashable goes live in Australia as overseas titles continue to expand 1

Arnold Furnace announces new executive team

Cruise line to hit TV for first time as research provides ‘wake-up call’ for Royal Caribbean 1

TEDxSydney to return to Sydney Opera House on May 21 with theme of learning

Cricket Australia align cricket excitement with video games in campaign from M&C Saatchi 1

Muffin Break encourages parents to take a ‘me moment’ in new campaign

Recipe to Riches builds audience on second outing despite quiet ratings night

Cummins & Partners continues ‘Should’ve gone to Specsavers’ tagline in first work for Specsavers 5

Morning Update: OK Go ride tiny Honda unicycles in new video; Tiffany & Co hires MEC for global media account; NBC picks Neil Patrick Harris to host new variety show

Seven unveils new formats as boss vows to be number one until at least 2020 8

Ten promises ‘Masterchef-style makeover’ for Biggest Loser as buyers call for franchise innovation 6

Domino’s using social channels to save ‘hundreds of thousands of dollars’ on testing 5

Dentsu Aegis Network restructures finance department 3

Indigenous crime rate claims see Cairns station breach radio code

Tourism NZ prepares final Middle Earth push as agency flags marketing shift