News

IGA urge Australians to shop independent in first ad from The Monkeys 1

South Australians reminded to think about their legacy after death in new campaign

Field of media and creatives agencies line up for a place on the $49m Optus pitch 3

News Corp commuter newspaper mX signs off with ‘heartfelt thanks’ in its final edition 5

Hit Network launches campaign promoting ‘secret’ early return of Hamish & Andy 7

Fairfax plays down photo archive claims but admits some may have been sold on eBay 2

Marriage Equality lobby signs up 100 more brands for latest ad push 8

Australian Rugby Union urges all sports fans to support the Wallabies in ‘Stronger as one’ spots 5

Blue Wiggle Anthony Field talks about his first job in ad promoting Woolworths careers 1

Reports Rupert Murdoch to step down as CEO of 21st Century Fox with sons to be elevated

Footy Show arm break watched by 435,000 as Todd Sampson’s Redesign My Brain finale rises 5

Morning Update: Loving lesbian couple in ad shocks India; Twitter CEO Dick Costolo stepping down 1

Senior Clemenger Group executive Kim Boehm takes new role in search for new talent 1

SmoothFM hires veteran Radio 2UE newsreader Steve Blanda 8

Aussie basketball players becoming ‘cultural icons’ as NBA viewing numbers swell for ESPN 4

Unilever pulls trigger on $57m local pitch, with Mindshare facing off against PHD and Initiative

STW to shed 30 businesses and remove ‘dead wood’ as more details emerge of shake-up 13

Harvard Business School’s Michael Norton to headline Mumbrella’s marketing science conference MSiX

Ergon Energy’s Grim Llama warns construction workers of dangers of overhead power lines

Arbitration fails to resolve dispute between SBS and sacked reporter Scott McIntyre 1

Fairfax Events COO Angus Dillon departs 1

A2 Milk accuses ABC of breaching consumer laws through promotion of The Checkout 3

BBC moves back into top ten as News.com.au holds onto top spot 5

Jonathan Betts moves from ZenithOptimedia to OMD to run McDonalds account 4

Masterchef wins 7.30pm timeslot as Seven’s House Rules boosts audience 2

Morning Update: Virgin Media’s Ally McNab heads to Litchfield Penitentiary, AnalogFolk opens in Hong Kong

New York Times hires former Fairfax exec Julia Whiting to lead APAC ad sales

ASIC questions David Gyngell over sale of $1.5m shares, Nine denies all wrongdoing

Judges select 84 finalists to advance to second round of 2015 Effie Awards

STW flags further mergers and restructures to take greater control of its business 6

MSiX Awards launches to celebrate best work in marketing sciences

Playboy Fragrances and HM Communication Group releases tongue-in-cheek online ad as media pitch decision tipped to be imminent 1

Nine shares rally after sharp fall as Seven looks to calm market by maintaining guidance

Marketers urged to learn the art of story telling and ‘be ruthlessly consistent’ 3

Diageo explores expanding brands ‘beyond selling alcohol’ in bid to keep pace with culture 3

The Killing Season pulls big numbers to beat Love Child as Masterchef rules again

News Corp’s Adam Suckling resigns to be CEO of the Copyright Agency

Cannes Lions entries up to record high despite drop in Press and Outdoor categories 4

Morning Update: Investor slaps WPP’s ‘Sorrellcentricity’; FCB takes Leo Burnett’s Credle as CCO

NSW Police reach out for community help with new campaign to tackle ice problem 5

Short term vision blocking innovation as consultant warns firms against ‘Kodak moment’

Content marketing competition expands as Colloquial and Yaffa Custom Content launch 3

Vizeum takes out Racing Victoria and Melbourne Racing Club $3m media pitch

Eleven PR’s Rob Lowe and Magnum’s Matt Holmes launch ‘a more human’ PR agency 13

2DayFM content director Adam Williscroft departs following third consecutive ratings drop 4

David Jones undergoes ‘complete rethink’ to align marketing with brand purpose 20

Media heavyweights question sacking of SBS journalist Scott McIntyre 1

ASB rules Pedigree ad presents unsafe road behaviour but is not unnecessarily violent

Don’t ‘dabble’ in branded content without a defined purpose says Qantas’ Gemma Matthews 3

Cult of failure borrowed from startup world is ‘idiotic’ in marketing context says tech panel

Carat promotes Laura Bartal and Sam Hegg into strategy and product roles 2

Nine Entertainment shares fall 19 per cent after company issued revenue warning on Friday 3

Love wanes for Married at First Sight as dating reality show dips below 1m viewer mark 1

Zoo Weekly apologises to Hanson-Young over photoshopping, admitting it was ‘in poor taste’ 5

Morning update: John Oliver honours FIFA pledge; Apple takes on Facebook in news

Outdoor industry launches assault for more ad revenue with new ‘one-stop hub’ for all buying

Journalists need to get better at considering their audiences says Walkley winning reporter

Optus reviewing creative and media agency roster ahead of closed pitch on $49m account 3

Mumbrella Awards jurors: Independent agencies are ‘surging’ at the moment 2

Clemenger chairman Robert Morgan says marketing can lead economy out of depression 1

The Hallway wins Italian tomato brand Mutti SpA after competitive pitch 2

Former Nine Network owner Alan Bond dies aged 77

Media agency experience helped keep Pedestrian alive say founders

Todd Sampson’s Redesign my Brain pulls 626,000 as Masterchef is top non-news show 7

Imperfection can make brands more desirable in age of authenticity says Adam Ferrier 7

Match Media and The Monkeys pick up top agency honours at Mumbrella awards night 5

Industry full of ‘bullshit’ and people who like the sound of their own voice, says Hans Hulsbosch 7

HP marketer: Brands that do not optimise websites for mobile are ‘driving with the handbrake on’ 1

Ted Horton says working on election campaigns ‘instrumental’ in how he approaches advertising 1

Royal hoax call DJ Mel Greig back in work as she calls for ‘new mindset’ for radio 15

Mediacom misreporting forces clients to ‘check everything constantly’ amid trust issues 4

John Preston: We sold because Match couldn’t compete on data/tech with the multinationals 6

MTV international marketer says to reach millennials you have to ‘blur boundaries’

Ad code of ethics about applying common sense says Special Group creative partner

Masterchef most-watched non-news show as Madam Secretary boosts audience 1

Streaming video on-demand war will claim first victim ‘within 12 months’ claims Fetch CEO 8

Marketers warned to vet data as ad techs are accused of peddling myths and selling ‘garbage’

Fairfax pulls down job ad for ‘sales rep & journalist’ position saying it was posted in error 17

ANZ controls 2% of global ad spend but 19 per cent of world’s most effective campaigns: Warc

Clients must ‘step up to the plate’ on agency collaboration says UM’s Mat Baxter 12

Netflix, Stan and Presto streaming services have created a ‘new primetime’ for consumers 2

Jeep creative says Mitsubishi’s new ‘It’s a Mitsi’ campaign is ‘a little desperate’ 38

Independent agency Match Media sold to Publicis Group to be part of Blue 449 network

‘If you pay peanuts you’ll get monkeys and it will get shitty’ says secret CMO 1

The programming/sales divide in radio is becoming more ‘fluid’ says Amanda Keller 3

Mashable strategy chief: Periscope and Meerkat don’t make sense for advertisers yet

Tony Abbott second most-hated personality as politicians enter Encore Score for first time 1

Australia using Asia for ‘political point-scoring’ not genuine engagement say regional bosses 1